I am a mother, wife, friend, and blogger. I work under Jonah NZ and often write blog articles relating to technology. I love writing and I believe its a great way to expose your ideas to the world. Like any of my work, get in touch and let me know. I would love to hear from you.
Recent posts of
AUCKLAND, NEW ZEALAND, FEB 24, 2015 – Email marketing is a necessity in this day and age. A 2012 study by ExactTarget found that 77% of consumers ‘still prefer …
With the fierce competition in the market, radio stations are constantly looking for methods to stay ahead in the crowd. And, the best and easiest way for the radio …
Your email will not be read until they are opened by the customers because they are the gatekeepers for the marketing campaign. And, a majority of the customers …
The birds outside are chirping and the days are getting longer, which officially means that it’s time to get welcome the spring season. While spring season is a time …
According to a report by McKinsey, emails are more than 40 times better than Twitter and Facebook for acquiring customers. And, if you’re ignoring this marketing …
1. The Preheader These small and subdued text blurbs at the top of your emails are getting more play these days. Particularly as more folks browse their inboxes from …
One of the most compelling reasons to use email marketing as a major marketing platform is the return on investment. The statistics supporting the claim is enough …
While each business is completely different from the other, the basic business challenges continue to remain the same. Today, email marketing is the leading way to …
For email marketers, saying a simple ‘Thank You’ can do wonders to your strategy as it can increase sales and customer loyalty. According to a survey, ‘Thank You’ …
For subscribers to scan your email, they need to open them first. If the emails fail to catch the interest, your messages reach the spam folder. In both cases, your …
Do you regularly send newsletters to the customers? Not only has the email newsletter stood the test of time, but it has proven to be a fruitful email tool. But, …
According to 70% of marketers, email form the core business of their email marketing campaign. And, if email marketing is such an essential part of the marketing …
Many web applications across the interest frustrate a consumer by asking them to re-enter their email addresses again and again. Some applications may even stop you …
In email marketing, it’s believed that the money lies in the marketing list. A strong and powerful list serves as a strong foundation for a successful email …
People use our email marketing software because they want assurance that we’ll be able to deliver their emails to their customer’s inboxes. This continues to remain …
Summer camps rejuvenate and bring in a lot of fresh energy not only in the minds of the children, but also their parents. These camps are anxiously awaited by the …
A customer fears the unknown and hesitates to make purchases even after knowing that the product or service you are offering will actually solve their problem. The …
Email re-engagement is an art and many marketers are unable to grasp these strategies to reach the target audience. Connecting with inactive customers is an …
Email marketing gives you the advantage of reaching directly in the mailbox of the customers, and if you are disturbing the customers with some content, you need to …
The increasing popularity of email marketing has given rise to a new market – the market for list validation. And, if you’re planning to focus on an email campaign, …
With the advent of sky-rocking shopping malls, a local flower shop faces a tough market. The local shops do not get business because no one knows about their …
Today, no business can grow without having an online presence and without using email marketing to reach out to the potential customers. And, the furniture industry …
Congratulations! You are about to join the elite league of marketers who believe in keeping the inbox happy by not sending irrelevant and unwanted email addresses. …
Data collection is one of the pre-requisite of a successful email marketing campaign because without data email is zero. Data also possesses the biggest threat to …
Today, from companies to celebrities, everyone is busy developing their own signature perfumes. And, striving in such a market amidst such competitors is difficult …
Every day you get so many newsletters in your mailbox. Most importantly, how many of these newsletters do you open and read. To take the maximum advantage of your …
A number of customers have requested free email validation API credits. At first, we thought it was a great idea until we saw some abusers. They always spoil the …
With all-purpose stores like Walmart and Target, the stationery stores have gone for a toss. And, a majority of stationery stores is struggling to keep their …
More and more companies are becoming wise by leveraging the benefits of using an email list validation service. Performing email validation at the point of capture …
Summer vacations or Christmas holidays are the times when the naughty kids stay back at home and create trouble in their neighborhood. And, the library is probably …
With the fast pacing world, every day of life is hectic and tortuous. And, yoga is one thing, which can bring inner peace in a person’s life. Yoga classes are an …
Sometimes mouth-watering candies and authentically blended regional flavored candies get lost somewhere because of the dominance of large corporates in this field. …
With the monsoons round the corner, the need of raincoat and umbrella will rise and customers will come hunting for a good quality product to protect them from the …
Content Marketing since long has been helping plethora of marketers connect effectively with the customers. But, there a still a lot of email marketers who are yet …
Today, a plethora of marketing channels is available, but a majority of the business promotion lies in the hands of the customers. Even in the advanced era, word of …
Limited exposure and the dominance of authorized dealers or company outlets are some of the common reasons for a local electronic store not performing well. The …
On May 25th, 2018, the European Union’s GDPR (General Data Protection Regulation) will come into effect, and email marketing companies need to adhere to the …
Animated GIF today, is one of the leading ways to capture the interest of the audience and attract customer’s attention. GIFs are becoming extremely popular in all …
Entertainment in life is a necessity of life and it relaxes a tired mind who comes back from a hectic day at the office or school. TV shows are loved by people who …
Local coffee shops often bring in the local flavor and the gourmet, which commercial coffee companies fail to incorporate. The variety of a coffee flavors a local …
Local bakery shops are often overlooked and underestimated by locals who usually prefer to buy pastries and cupcakes from a well-established franchise. However, with …
Today, email marketing is the leading channel to drive sales and reach the target audience. But, the most prominent challenge a marketer’s face does not have …
Using the social media to generate an authentic email list is the leading way to enhance your email marketing campaign. The backbone of any email campaign is the …
The foundation of good reputation is trust and it takes a lot of time to build trust. Email is slightly different because you need to win the trust of both …
As the digital era continues to unfold, email marketing is changing at a rapid speed. And, the realm of B2B marketing is no different. There is no point wasting your …
Valentine’s day is almost round the corner, which means that shoppers are searching for the perfect gift for their special person. As a marketer, don’t forgo email …
Recently, we had customers contacting us for matching the price with Sendy – a self hosted email newsletter app. You install it on your server and send newsletters …
With the digital marketing growing at an amazing space, the print media, especially the newspaper are slowly getting lost in the internet world. The backbone of any …
The more you know your customers the better you will be able to cater and engage the customers. Relevant content, to the point marketing campaign and offers are …
Unfortunately, there is no magic pill for email deliverability, which leaves many marketers to wonder whether their customer read the email messages or not. If you …
With the world going digital and plethora of people using laptops to do their daily work, laptop selling companies today can have a boom selling laptops to people …
Color is one email marketing tactic, which creates a positive brand experience. And, with customers deciding within 0.05 seconds, marketers need to use the …
Even years back, the building blocks of a successful email campaign was an email list because unknowingly you have invested in the list. The wisdom still holds true …
Complaints are the most hated thing-especially when it is regarding the email marketing campaign of your company. Within a fraction of seconds your newsletter can go …
Email Marketing is known to be one of the best direct marketing methods out there. It will get the results you are looking for whether you are trying to promote a …
With more than 1.08 billion Smartphone users across the world, mobile friendly emails are the next ladder for success in email marketing. Smartphones have made the …
Surprisingly, hygiene is a concept that is not only applicable in humans, but also even when it comes to emails. For businesses, in the past years, email marketing …
Together with your social media presence and website performance, your email marketing campaign is an important element of your overall online marketing strategy. …
Irrespective of the quality of your email newsletters, it’s impossible to satisfy the requirement of every single customer. Some subscribers will sooner or later …
For B2B marketers, life is not smooth because the world is against you! The world is against your business practices and not against you. The B2B industry has …
Have you ever wondered about how many email addresses you are acquiring every annually? Some of you might guess the number to be 1000 or 1000, it can be 1 00,000 as …