May 14, 2021
Difference between hard bounce and soft bounce
When browsing through the reports on our email marketing software…you must have noticed that it separates out the soft bounces from hard bounces. Many of the new …
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Latest blog articles on making best use of push notifications, sms marketing, email marketing techniques and uses
Apr 15, 2021
Spark interest with email subject line
Your email will not be read until they are opened by the customers because they are the gatekeepers for the marketing campaign. And, a majority of the customers …
Mar 24, 2021
Welcoming the spring season with email marketing
The birds outside are chirping and the days are getting longer, which officially means that it’s time to get welcome the spring season. While spring season is a time …
Mar 14, 2021
8 essential free email marketing rules
According to a report by McKinsey, emails are more than 40 times better than Twitter and Facebook for acquiring customers. And, if you’re ignoring this marketing …
Feb 06, 2021
Landing page tips for your email marketing campaign
Landing pages are pages that are specifically tailored to convince your customers of buying your product/service. Its used in conjunction with your PPC campaigns, …
Feb 05, 2021
Email anatomy from header to footer
1. The Preheader These small and subdued text blurbs at the top of your emails are getting more play these days. Particularly as more folks browse their inboxes from …
Feb 01, 2021
7 email marketing tests for successful campaign
If you want your email marketing campaigns to succeed…just test it against these 7 points below. If you have problems with performance of your email campaigns…then …
Dec 30, 2020
How local stores can benefit from email validation
One of the most compelling reasons to use email marketing as a major marketing platform is the return on investment. The statistics supporting the claim is enough …
Nov 26, 2020
Solving 3 common email list problems
While each business is completely different from the other, the basic business challenges continue to remain the same. Today, email marketing is the leading way to …